GRAPHIC DESIGN SERVICES
By PHILIP ANTONUCCI

The concept for this piece was a world of applications that revolve around a core of Cla-Val products used in those applications. The spherical core of staggered panels is the primary focus and the ring of panels with application scenes surrounding it enhances the sense of depth. The company logo has been given a slight color treatment to match the background color, which varied by product line. This was the flagship graphic that would later be used for all commercial product lines.